Microsoft unveiled a new logo for the upcoming Windows 8, featuring a clean one-color design that leans heavily on its new Metro user interface.
Microsoft hired high-powered design consultancy Pentagram to come up with the new look. According to Moreau, the firm wanted to move away from the previous Windows logo that looked more like a flag than a window.
“‘Windows’ really is a beautiful metaphor for computing, and with the new logo we wanted to celebrate the idea of a window, in perspective,” Moreau wrote.
Microsoft hasn’t said when the new operating system will debut, though most analysts expect it to arrive before the end of the year, and perhaps in time for back-to-school shopping. Last this month, Microsoft will take the wraps off the beta version of the operating system, a key milestone on the way toward releasing it.